Role: Social Strategy & Art Direction
Deliverables: Posts, Stories & Reels
Focus: Brand Awareness
Scroll-Stopping Content, Built for Engagement
I translate brand objectives into compelling social content, combining strategy, art direction, and audience insight to create work that is purposeful, distinctive, and engaging.
My Process
Discover & Align: quick audit of brand, audience, and past results
Concept & Script: moodboards and copy hooks to set the vision
Design & Animate: platform-ready layouts and motion
Launch & Optimize: A/B tests and KPI-driven tweaks
